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Web11 jan. 2024 · Check if your ads are using the right keywords which could be: Broad keywords Exact keywords Phrase keywords Negative keywords Cost-per-Click (CPC) Cost per click (CPC) refers to the actual ad cost you pay for every click the ad receives. This is calculated as the total ad spend divided by the number of clicks. WebThe search network excels at driving high-intent, targeted searches that are just begging to convert. Meanwhile, display ads are the opposite. Sure, they are good for remarketing. But contrary to popular belief, that’s not … randolph henry high school staff
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